Author Archives: Alex Hughes

Students will be able to check-in to ALL your campuses via your offical Facebook Page!

July 12, 2011 – 3:56 pm

Facebook will be implementing a new parent-child management structure for Places that will allow corporations and organisations to administer all the Places Pages of the local instances of their organisation as well as their main Facebook page. For colleges and other education establishments, this will mean they can have individual campus Place Pages that current and potential students can check into that will then sit under the College’s main Facebook Page. There are 4 new changes to Facebook Pages and… Read More »

Posted in Education Marketing, Facebook Development, Latest Developments | Comments (0)

Merging Facebook Community Pages with your official Facebook Page: Why should you do it?

May 12, 2011 – 2:25 pm

What is a Facebook community page? Community pages are set up automatically by Facebook using information users enter on their profiles. They are desgined to be pages for specific topics e.g. Cooking, Cycling. Facebook also makes community pages for education establishments and businesses as this  information can be found on users profiles e.g. Royal Mail. On the  ‘Info’ tab  of a community page there is a brief description taken from Wikipedia, followed by relevant posts that the friends of the person viewing the… Read More »

Posted in Social Media Strategy | Tagged | Comments (2)

Connection Targeted Facebook Advertising for Colleges

May 11, 2011 – 2:14 pm

Net Natives now offer Connection Targeted Facebook Advertising Connection targeted Facebook advertising is only displayed to the friends of your Facebook page connections. Here’s an example of one of our Connection Targeted Ads: What are the benefits of Connection Targeted Facebook Advertising? Access to users with similar interests as your curent connections – those that Like your page will have friends in your target demographic. For example a 16 year old boy who plays the guitar is likely to have… Read More »

Posted in Facebook Advertising | Tagged | Comments (1)

Lovely LinkedIn Social Advertising – University College London (UCL) Case Study

March 30, 2011 – 2:43 pm

“We hadn’t experimented with anything like social advertising before, but after seeing the results we will definitely be working with Net Natives again.” When your target online demographic is professionals and businesses, you may want to know about alternatives to Facebook. Net Natives now provide a LinkedIn advertising service as part of our social media portfolio – how can you use it? UCL got in touch with us to find out exactly this. They wanted to know how we could… Read More »

Posted in Case Studies, Education Marketing, LinkedIn | Tagged | Comments (1)