Category Archives: Social Media Strategy

How many people are looking at your content? Use this 2-second trick to find out

February 1, 2012 – 12:23 pm

You’ve probably heard of URL shorteners. People use them on Twitter all the time, to shorten space-wasting long web addresses into more manageable ones so they can actually fit in some other text! Google has just launched its own one and we’d suggest you start using it right now. The reason? Google’s URL shortener tells you how many people have clicked, where from, and it’s free to use You just go to goo.gl and put in the URL you want… Read More »

By Gazz | Also posted in Latest Developments | Comments (0)

Social Media terms and resources

January 16, 2012 – 2:51 pm

Don’t know your API from your “Lurker”? Never fear, inspired by the ultimate list from hubspot, here are Net Natives’ very own list of all the social media terms. You’ll find a bunch of useful links here as well as some key terms explained – happy reading! AddThis – This is a simple and free way to share content from your website on popular social networks. It has built in analytics so you can see what is most popular, and… Read More »

By Gazz | Comments (0)

Facebook is the new phone-in…

January 13, 2012 – 1:47 pm

Forget all the controversy over paying for votes (that don’t count!) in television competitions. That’s old news. We’re talking about the “classic” phone-in – the public’s opportunity to have their few minutes of fame and give their opinions to the masses. What do you most hate about roadworks? Have you ever had a cowboy builder? Should celebrities diet? It’s always interesting to hear other peoples views – and even more so when we disagree with them! It’s always been the… Read More »

By Gazz | Comments (0)

National Apprenticeship Week – Social Media Themes

January 12, 2012 – 2:12 pm

We promised  our good friends at the National Apprenticeship Service (NAS) to let you know all about the exciting things that are happening as part of National Apprenticeship Week (NAW) this year. NAW is now in it’s 5th year, and aims to make sure all eyes are on apprenticeships by raising its profile for parents, employers, the media, teachers and individuals. The 2012 event runs from 6th-10th February and is featuring social media as an important part of its strategy. They’ve… Read More »

By Gazz | Also posted in Education Marketing, Natives News | Comments (0)

Using Images as Part of Your “On-the-Wall” Facebook Strategy

January 3, 2012 – 3:57 pm

Images are all over printed media, and they’re all over the web too. Yet not everyone uses images to the best effect on their Facebook pages! We’re not talking about apps, nor profile pictures here. We mean actually using images as PART of your wall posts. Trust me, images can REALLY help you with getting your content out there… just read the rest of this article to find out how. Why you should use images in your Facebook wall posts… Read More »

By Gazz | Also posted in Education Marketing, Facebook Advertising, Facebook Development | Comments (0)

Why you SHOULD be on Facebook the next few days…

December 16, 2011 – 2:33 pm

One word for you – Timeline – and now Facebook have started rolling it out to everyone. Timeline is a MASSIVE leap in the design of a Facebook profile, and I’m already seeing loads of people raving/complaining about it. It’s a little hard to use at first, and some people object to the way your friends can just navigate their way through your life by year, but there’s no denying it adds a much richer user experience. MAKE THE MOST… Read More »

By Gazz | Also posted in Education Marketing, Facebook Advertising | Comments (0)

Our Excellent Facebook Brand Strategy Service – University of Glasgow Case Study

December 13, 2011 – 11:49 am

“Net Natives have helped us gain better control of our identity on Facebook…” When you’re one of the UK’s leading universities, you can forgive your students for getting a bit excited on Facebook and creating an endless number of pages celebrating your institution. It’s important though to present a clean, unified front to your online audience – so how do you go about assimilating your various Facebook pages into one comprehensive portal? The Natives will always have the answer. The… Read More »

By Steve Evans | Also posted in Case Studies, Education Marketing | Comments (0)

On and Beyond the Facebook Wall. The CERN Case Study.

December 9, 2011 – 5:30 pm

“CERN is a scientific organisation that’s trying to understand the science behind the universe – Net Natives is the company that understands the science behind Facebook. They understand the metrics, the branding, the algorithms and most importantly they understand both the customer & the target audience. Our people here love what Net Natives have achieved for us and creating engagement via Facebook has now become an integral part of our daily job in recruitment” Head of Recruitment, CERN. The Challenge?… Read More »

By Steve Evans | Also posted in Case Studies, Facebook Development | Comments (0)

Twitter announce brand pages!

December 9, 2011 – 9:58 am

So finally Twitter have announced that they are going to be doing something a bit different for brands… they have just announced the upcoming launch of “Brand Pages”, following in the footsteps of Google+ who recently announced theirs. In this video you can see a couple of clips of the new brand pages, and also see some of the other changes to the user experience. Brands basically get a big header image, and the ability to promote a tweet to… Read More »

By Gazz | Also posted in Latest Developments | Comments (0)

Social Media in 2011 – some of the best bits

December 8, 2011 – 11:50 am

So what events have shaped the social media landscape this year? We put our pretty little heads together and here’s what we came up with… Facebook & The Open Graph It’s a term you may have heard but probably haven’t looked into – basically the Open Graph refers to the way Facebook integrates with the rest of the web, and it’s own content. The clever folks at Facebook HQ have now added a new idea called “gestures” – where rather… Read More »

By Gazz | Also posted in Education Marketing, Facebook Development, Google Advertising, Latest Developments, Search Engine Optimisation | Comments (0)