The New Facebook Insights – now you can REALLY see what works

Facebook have just unveiled their new Insights control panel. And we’d have to say, we are actually loving this. New metrics such as “virality” (how likely a user is to share a post), user friendly graphs, ability to rank post types against each other, and lots lots more. This is really going to let you delve deep into what works most effectively for your brand, far more so than before. Facebook have even been kind enough to provide an official… Read More »

Mirror Mirror on the wall, who has the most engaging wall? (or something like that!)

Want to know how socially adept you are compared to your competitors? Net Natives have reviewed EVERY Facebook page for EVERY college here in the UK – and waved our magic social media wands to figure out which colleges have the best engagement on their walls! It’s a bit of a monster white paper but if you want to know where you stand against your competitors in your region, then we can get that out to you! This is great… Read More »

Infographic – How the Internet is Revolutionising Education

We came across a fascinating little (well, big!) infographic showing the history of e-learning, and we felt it was only appropriate to share this with you. Some pretty amazing statistics to be found in it, some of our favourites include: There are 3 million online-only students in the US The Open University has 250,000 students The first online school was in 1989 London School of Business & Finance delivered a course entirely through a Facebook app! Click on the image… Read More »

Christmas Comes But Once a Year…

This Christmas no doubt you will be online enjoying a variety of “festivities” – shopping, stressing, searching, chatting, organising, moaning, and sharing.  And guess what? Lots of people will be online doing EXACTLY the same thing! For these reasons, Christmas is Facebook’s busiest time. Your students and potential students are going to be on there A LOT. PLUS they will be on retail sites like Gumtree, Friday-Ad and Yell. Wouldn’t it be great if your brand was ever present, reminding and… Read More »

The new changes to Twitter today – what do you think?

Noticed some changes to one of my Twitter accounts today. Quite big ones in fact… Gone is the retweet section – replaced with an “activity” tab. The activity tab is like a mini news feed stalker-heaven of who followed who, favourited what, and retweeted who/what. Twitter says it’s to “‘It provides a rich new source of discovery by highlighting the latest Favorites, Retweets, and Follows from the people you follow on Twitter – all in one place”. It’s certainly true… Read More »

Google+ for Colleges – How to Set it up… but Should You Bother?

Google+ went live a few months back and is Googles third attempt at getting involved in the Social Media arena, with recent reports suggesting as many as 40,000,000 users have signed up so far. This week they have now have added the ability to create Pages to represent brands & businesses. So here we are going to give you a quick explanation of how it works, what’s good, and what isn’t… Google+  Overview (For more info direct from Google, go… Read More »

Control your entire Facebook presence. Maximise your likes.

It’s like a jungle out there!!! Facebook is cluttered with loads of duplicate and unofficial pages.  They’re common because anyone can create a Facebook page. You can’t control these pages. You can’t answer students queries on these pages. You can’t represent your college the way you need to.  These pages sit there, silently hoovering up fans that should have been connected to your REAL page! Unofficial pages may show up first in search They may have more fans than your real one Students might like them… Read More »

Photos on your Facebook Profile – are you doing enough?

When someone is looking at your wall, one consistent thing is that they can always see your profile picture, and the 5 photos along the top (photostream). So it’s a great idea to make the most of this prime retail space! Here’s a quick Net Natives how-to guide… Profile Picture A little known fact is that a Facebook Profile Picture (the main one on the top left of your page) is allowed maximum dimensions of 540 pixels high by 180 pixels… Read More »

Fabulous Facebook Advertising – The College of West Anglia Case Study

“The Net Natives Facebook service has proved to be the most cost effective, targeted advertising medium we could have imagined.” As school-leavers turn to the internet to gauge the options available to them post GCSEs, how can the further education sector use social media to fully advertise their courses and attract these potential students? The College of West Anglia is one of the largest and most successful providers of education and training in the Eastern Region, with campuses in King’s… Read More »

Search Engine Optimisation – Boardriders Guide Case Study

” …couldn’t be happier with the way our website is ranking now.” Your page rank on Google hugely affects how many people look at your site. So how do you make sure it appears at the top of searches again and again? This is what Boardriders Guide wanted to know. They’d found that their pages were not being displayed well amongst search engine rankings, and came to us for our advice on how to improve these rankings as well as… Read More »